Project Overview
The platform supports NFC cards, QR codes, digital profile links, and lead-capture tools, helping users replace traditional paper business cards with a smarter and more measurable digital experience.
The Market Need
Traditional business cards provide limited information, are easily lost, and do not allow professionals to update their details after printing. Businesses also have limited ability to measure engagement or capture contact information from potential customers.
WiCard addresses these limitations by creating a dynamic and continuously updated digital identity.
The Solution
Users can create and manage a professional digital profile, connect it to an NFC card or QR code, and share it instantly with customers, partners, and contacts.
WiCard also enables businesses to collect leads, track engagement, organize profile information, and create a consistent professional presence.
Core Capabilities
Target Audience
Pillars’ Role
Pillars is responsible for the product strategy, platform development, brand management, cloud infrastructure, user experience, marketing, technical operations, and continuous improvement of WiCard.
Business Model
WiCard operates through subscription plans, digital profile services, NFC card products, business accounts, and customized corporate solutions.
Growth Direction
WiCard is being developed as a broader digital networking and lead-generation ecosystem.